
partner
Samantha Orzel
Sr. Director of Commercial GrowthDMF Lighting
With over 15 years in the lighting industry, Samantha Orzel offers a unique perspective
gained from diverse roles in energy efficiency, sales, and marketing. Her experience
includes work on the utility, rep agency, and manufacturing sides of the business. For
the past nine years, she has advanced through leadership positions at DMF Lighting,
where she currently serves as Senior Director of Commercial Growth. In this role,
Samantha is dedicated to developing commercial marketing strategies and tools that
drive product innovation and optimize efficiency for DMF's partners, from specification to service.
